Marketing Specialist

Exodus Machines

  • Marketing | Communications
  • Computers & Technology
  • Website Design & Development
  • Marketing & Communications
  • Marketing | Communications
  • Advertising|Sales
  • Graphic Design
  • Photography|Videography
  • Social Media
  • Writer - Creative
  • Professional Services
  • Sales, Retail & Consumer Goods
  • Sales Retail and Consumer Goods

Work with Marketing team to coordinate the marketing initiatives for all divisions of Exodus Machines and coordinate all trade shows.

Primary Duties:

1. Overall Marketing messaging and strategy

  • Work with marketing team to create marketing plans for each division
  • Develop messaging that is consistent and relevant
  • Assist in establishing marketing budget for each division

2. Print advertising

  • Negotiate contracts with publishers
  • Design and create print ads using In-Design/Photoshop

3. Social Media

  • Create and implement comprehensive promotional campaigns for divisions across all social media platforms to include google ad words, Instagram, Twitter, and email messaging
  • Track and provide information regarding success of Social Media campaigns

4. Brochure/Promotional Material development

  • Lead in designing promotional materials including brochures, banners, and flyers
  • Maintain inventory of above items

5. Web development

  • Maintain websites ensuring they are accurate, up-to-date, and relevant
  • Modify websites as needed
  • Assist in designing new web content and websites as needed

6. New product promotion

  • Write and distribute press releases
  • Write and distribute stories that can be used in promoting products

7. Photography

  • Photograph products to be used in promotions
  • Coordinate professional photo shoots as necessary

8. Trade Shows

  • Work with team to coordinate trade shows for all divisions

Minimum Qualifications:

  • Experience in creating marketing plans
  • Organized and good communicator
  • Knowledge of InDesign/Photoshop/Illustrator
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